The creative MASTER minds

Creative Wall Paint was born from a deep passion for paint and colour. Building on over a century of Royal Talens craftsmanship and the insights of artists, we developed a formula that brings true artistic freedom from the canvas to the wall. We spoke to the makers behind the concept, from lab experts to (mural) artists, about what drives them and how their creative process unfolds, from the first sketch to the final wall.

Curious how this idea came to life?

Meet our artists

Francine Oonk

"There’s nothing more beautiful than holding a brush in your hand and a palette full of paint in front of you."

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Stefan van Langeveld

"My main focus is on acrylic paints, the acrylic factory, and new developments such as Creative Wall Paint."

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Justyna Pennards

“I paint to let a space breathe. In color and form, I’m always searching for what brings a place to life.”

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Marieke Sanchez

“A large white surface can feel intimidating, but once you start, you mostly look forward to bringing in color.”

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Melle Mijnhardt

"I work broadly: from graphic design to mural painting, and I also create commissioned artwork."

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Cliff Deun

"That way of thinking in shapes and lines is something I still bring into my personal work."

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